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Prof. Dr. Susan P. Williams
Prof. Dr. Petra Schubert
Assoc. Prof. Dr. Catherine Hardy
Söhnke Grams
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Developing a Framework for Web Analytics
This article introduces and describes the Web Analytics Framework
by Susan Williams
Social Media and Enterprise Social Software – two very different concepts, don’t mix them in the discussion!
This blog post discusses the important difference between (public) Social Media and (company-internal) Enterprise Social Software.
by Petra Schubert